Marketing Manager

Growth Marketing Manager for GetGenAI - California-based marketing compliance platform (remote)

Location: Remote (US-based, must overlap with PST working hours)
Type: Full-Time Contractor

About GetGenAI

GetGenAI is a marketing compliance platform built for regulated industries. We help companies in healthcare, alcohol, finance, and other highly regulated verticals accelerate content creation without compromising on compliance. With enterprise clients already onboarding and a strong technical foundation, we’re entering a new growth phase—and looking for a strategic, hands-on marketer to drive it forward.

About the Role

We are hiring a Growth Marketing Manager to take ownership of our paid acquisition, content strategy, and funnel development. This role is both strategic and executional. You will work closely with the founding team, external agencies, and our in-house writer to build scalable, high-converting marketing programs.

You won’t be responsible for running PPC campaigns, writing blog posts or LinkedIn content from scratch — but you will drive the strategy, review content for clarity and alignment, and coordinate execution across stakeholders.

Responsibilities

Paid Acquisition

• Manage the relationship with our PPC agency across LinkedIn and Google Ads
  

• Review audience targeting, ad creatives, and campaign performance
  

• Coordinate landing page updates with our internal team
  

• Track performance metrics and optimize for conversions
  

Content Strategy & Distribution

• Own the content calendar using the Hygiene–Hub–Hero model
  

• Work with our writer to shape blog posts, case studies, and thought leadership
  

• Review and approve drafts to ensure strategic alignment and tone consistency
  

• Coordinate distribution across LinkedIn (company and founder pages), blog, and email
  

Funnel Optimization & Lifecycle

• Oversee the user journey from ad click to Calendly booking
  

• Identify and plug funnel gaps to maximize lead quality and conversions
  

Cross-Team Coordination

• Align deliverables across the writer, designer, agency, and internal dev (landing pages)

• Ensure the agency is set up for success

• Own performance reporting and insights for the founding team
  

Requirements

• 3–6 years of experience in growth marketing, B2B SaaS preferred
  

• Proven ability to manage content strategy (not necessarily write it)
  

• Hands-on experience with PPC platforms or managing paid media agencies
  

• Understanding of funnel optimization, remarketing, and email sequences
  

• Strong project management and communication skills
  

• Bonus: Experience in regulated industries (e.g., healthcare, alcohol, finance)
  

What We Offer

• Competitive compensation based on experience
  

• Flexible hours and remote-first team
  

• Opportunity to shape the go-to-market motion of a fast-growing startup
  

• A strong writer already in place—this is a strategic and leadership role
  

• Direct access to founders, and influence on product and messaging strategy