About the Role:
We are looking for an experienced and innovative Head of the Micro and Small Business (MSE) Directorate to join our team. This senior leadership position is ideal for a strategic thinker with a passion for creating impactful products, driving growth, and fostering partnerships that fuel the success of micro and small businesses. If you are dedicated to transforming the MSE segment with cutting-edge solutions and developing meaningful client relationships, this role offers an excellent opportunity to shape the future of banking for small enterprises.
Key Responsibilities:
- Conduct comprehensive market analysis to identify client needs and competitive trends.
- Design and launch new products that align with client requirements and comply with regulatory standards.
- Collaborate with cross-functional teams to ensure seamless integration of new products into existing banking processes.
- Analyze data to optimize sales processes and increase efficiency.
- Develop and execute promotional campaigns and special offers to boost product sales.
- Establish and nurture partnerships with agents to expand market reach.
- Design loyalty programs tailored for MSE clients.
- Implement innovative marketing strategies to attract new clients.
- Utilize technology to streamline processes, such as online applications, to enhance client experience.
- Create and execute a strategy for launching and expanding a mobile app tailored for MSE clients.
- Coordinate with IT and business teams to ensure a smooth, successful launch of the app.
- Assess the profitability of various products and make recommendations for improvement.
- Establish competitive interest rates, fees, and terms to attract and retain clients.
- Develop supplementary services and products that increase revenue potential.
- Develop a strategic plan to drive growth within the MSE segment.
- Define and monitor key performance indicators (KPIs) to measure and manage success.
- Lead regular team meetings to review performance, address challenges, and refine strategies as needed.
What We’re Looking For:
- Proven track record in developing products and driving growth within the micro and small business banking sector.
- Strong leadership abilities with experience in managing cross-functional teams and projects.
- Proficiency in data analysis, strategic planning, and market assessment.
- Experience with digital transformation initiatives, such as launching online channels or mobile applications.
- A results-driven approach with excellent communication skills to engage stakeholders and foster partnerships.
Why Join Us?
This is a unique opportunity to lead a critical area of our bank's business, make a measurable impact, and work within an innovative and dynamic environment. We offer competitive benefits, growth opportunities, and a collaborative culture that values initiative and creativity.
Ready to take the next step?
Apply now to join a forward-thinking team dedicated to empowering small businesses and shaping the future of banking for the MSE sector.