International company looking for a strategic and hands-on Activation Manager to lead in-store marketing and trade initiatives for the Showroom channel. This role is focused on boosting brand visibility, customer engagement, and sales conversion through impactful activations and tailored tools.
Key Responsibilities:
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Own sales development of assigned product categories, ensuring KPI delivery
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Develop go-to-market and customer activation plans (incl. budgeting & analysis)
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Ensure strong product presence across all showroom touchpoints (offline & online)
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Localize marketing materials and manage POS tools, layouts, and displays
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Plan and execute showroom-specific campaigns, seasonal offers & product launches
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Drive incentive programs for sales teams and partners
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Support events, exhibitions, and showroom-related training initiatives
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Coordinate with external agencies and manage timely production of promo assets
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We’re seeking a proactive marketer with a passion for activation, strong coordination skills, and experience in retail or trade marketing.
Requirments:
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Minimum 3 years of experience in a similar role (Trade Marketing / In-store Activation / Retail Marketing)
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Proven track record in managing BTL campaigns, activations, and POS materials
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Strong project management and cross-functional coordination skills
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Experience in retail, consumer goods, or showroom environments is a plus
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Bachelor degree