АНКОР Центральная Азия

Marketing Specialist

Не указана
  • Алматы
  • Полная занятость
  • Полный день
  • От 1 года до 3 лет

Responsibilities:

  • Market research: market analysis, market share, ratings, trends, focus groups (if needed), information gathering and analysis, tactical marketing logistics and deployment.

  • Developing, reviewing and modifying promo plan at client to ensure we are driving consumption off the shelf cost effectively and brand objectives are achieved for this client.

  • Trade activities organization.

  • Merchandising control.

  • Competitors activity survey and analysis.

  • Promo zones and window decoration management.

  • E-retail product page, e-retail launches/landing page management assistance.

Planning and Forecasting Analysis:

  • Modeling of sales in/sales out, sales forecasting and further comparison and analysis of actual sales and forecasts.

  • Forecasting promo & merch materials.

  • Product orders from Production, necessary stock of all assortment maintenance.

  • Logistics control and solving the issues with supplier.

  • Preparing the sceneries of budget by lines, controlling of execution of approved budget.

  • Price lists preparation, and price communication to clients, controlling of receiving the novelties by clients.

  • Requirements preparation of recommended orders and stocks for clients.

Communication and Reporting:

  • Develop and implement different communication tools with consumer: e-mailing, Intranet, mailing, events for top clients, etc.

  • Preparing the reports.

  • Execute on behalf of the Employer's other activities directly related to the work carried out by the function.

Requirements:

  • Higher education in Marketing, Economics, Business Administration or related field.

  • 2+ years of experience in trade marketing, e-retail or FMCG.

  • Strong analytical and forecasting skills.

  • Experience in market research and competitor analysis.

  • Proficiency in MS Excel, PowerPoint; knowledge of ERP/CRM systems is an advantage.

  • Fluent English (spoken and written).

Conditions:

  • Official employment.

  • Competitive salary.

  • Career growth and professional development.

  • Participation in international projects.