Head of text / Lead of copywriting (English, premium travel)

Travel company / luxury segment

We’re looking for a Senior Copywriter / Head of Text to own all written content across our projects:

— from expedition landing pages and brochures to campaign messaging and brand narratives

This is a hands-on role at the start, with the opportunity to build and lead an editorial team shortly after

Must-have:

- Native or near-native English, ideally US English

- Proven editorial or writing background in travel, exploration, or cultural storytelling

- Experience with high-quality editorial brands (e.g. National Geographic, premium travel publications, or equivalent)

Huge plus:

- Experience writing for luxury travel or expedition cruises

- Background in long-form storytelling, editorial features, or destination writing

- Ability to translate complex itineraries into compelling, aspirational narratives

Responsibilities

Stage 1 — Hands-on (immediate):

- Take full responsibility for all copy and editorial output

- Write, edit, and refine texts for:

- Websites & landing pages

- Brochures & sales materials

- Campaign messaging & promotional content

- Define tone of voice and editorial standards

Stage 2 — Build & Lead:

- Build an editorial team (copywriter(s), image editor)

- Establish workflows, processes, and quality control

- Act as the final editorial authority across all content

Who this role is for:

- You move fast, think clearly, and write beautifully

- You understand travel not as marketing copy, but as storytelling

- You’re comfortable taking ownership and making decisions

- You’re excited to build something — not just maintain it

Timing & Format:

- Work volume is high and fast-paced

- Fully remote role